Marketing, branding, and digital design are just a few of the areas of business that are most likely to be outsourced these days. It simply makes more sense, given the expense of developing an internal team that can handle the nuanced yet vital tasks associated with these areas.
The demand for marketing and design has fueled a rise in the number of agencies to perform the type of work that was once mostly done in-house. However, not every digital design company is the same. Here are some types of digital design company you should avoid.
1. The ones that don’t base success on metrics
Agencies that have consistently given their clients positive results will have no problem defining success through real metrics. The useless ones will have difficulty doing just that, either because they don’t know what a successful outcome looks like or because...
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